“Softly” means, through our zines, we speak often–normally every single day throughout the year—to build authority, credibility and relationships with audiences.
Blogertize’s Push Model distributes your credible content out to all the most popular news and social sites. Your site and brand is the beneficiary of traffic and subscribers. This qualified traffic is earned at two anchoring Blogertize Zine formats: the web zine and the eZine (and optionally, the social zine)—published on your behalf. Original, quality [...]
Organic, content-driven online strategies are not only sustainable, they create momentum in real qualified traffic that grows month after month, year after year.
An increasingly popular option in your marketing mix should include becoming a publisher. This method, pioneered by Blogertize and Persona Corp in 1997, is the gold standard of branded online publishing, not only for visibility, but also for credibility.
The key are the subscribers and targeted visitors. They are a valuable asset not available through advertising, PR or even direct marketing.